Thursday 10th May was our filming day for our ‘Mystique Makeup’ advert/short film. We had a team of 7 models, 3 makeup artists and 2 filming assistants, and then me, Emily and Rachel were the directors, filmers and photographers.
All of our models and makeup artists got to Ravensbourne between 3:30 and 4pm, so that they had plenty of time to get ready and we could start shooting as close to 5pm as possible. However, we had to wait for a class to finish in the Walker Space before I had it booked, which delayed us setting up.
Once we were in the room and had our studio set up according to the lighting diagrams, we were just waiting on the finishing touches to the makeup to be done, and we started filming just after 6pm.
We started off by filming clips of the girls individually. We got each of the girls to be talking about themselves, laughing and joking and interacting with us telling us stories. While filming them talking and laughing, this gave a very casual and chilled vibe to the clips, which is what we wanted so it looked like the were ‘comfortable and confident’ in their Mystique makeup foundations. While one of us was filming the clips, we took it in turns to take photographs/portraits of the girls in the studio set ups, almost like documentary style film stills that complimented the footage nicely.
After we had filmed each model individually, we went on to filming the girls in some fun group shots. We filmed it so each girl came on set, in their own fun way, and they were coming together as this strong girl group who have found their ultimate match/skin coverage foundation. Once, they were all on set as a big group of 7, we filmed them laughing and dancing with each other, giving it a very casual and fun feel.
We then wanted to get the makeup artists involved in some of the clips, so it looked like it was behind the scenes, which is the style we were going for. I directed these clips and got two girls to sit either side of the white cube and then had Ryn touching up the makeup of one model, and had Melody doing the other. While they were getting their makeup touched up, we filmed all the girls talking while working and looking like they were having fun.
We then went on to film some more individual shots of the girls in the studio set up, but this time they were looking into a small mirror, which we shot from behind them so they were making eye contact with the camera through the mirror. This gave the impression in the clips that they were happy and confident with how their skin looked.
These clips stuck to our storyboard and therefore we were happy we got the shots we wanted to tell the story we wanted to as well. On the day, we decided not to film on location as we as a group didn’t think it would look very good, having all of these clips filmed in the studio, to then all of a sudden have them outside? We felt that we shot enough clips in the studio that we didn’t need location shots.
Overall, the shoot day went well and went to plan. We filmed the shots that we wanted with help from Harry and Sam assisting us, we followed the storyboard meaning we got the message across within the clips, everyone was on time, all of the makeup looked how we wanted it and all of the outfits fit the models well. The whole team worked really well together and it all paid off in the clips and images we took.